What are you selling? and How much are you selling it at?
The best best way to find out how much you should charge is studying your competitors, which you did you the last stage.
Example:
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If the revenue is too low, lets go back to the drawing board and see if you can appeal to a bigger market. Perhaps you are being too conservative. However, most of the time we overestimate. If the number here is too low, it's possible this market or this problem is not a big enough problem to solve. It's not too late to go back to the drawing board.
However, if your service requires reaching a critical mass first, then maybe it's very hard to come up with a revenue analysis here. However, regardless, coming up with something is better than nothing.
Read here to find out figure out your pricing strategy.
Here are some tools to help you understand your market: